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It’s not surprising that words like “quality”, in an age of instant gratification, shorter attention spans, and ever-advancing Pharma tech, are so important. It’s rightly so. Businesses must adapt to meet the modern expectations of today’s connected consumer. This is why their brand reputation and the trust it inspires are more important than ever.
Quality Assurance (QA), covers all aspects that can have an effect on the quality and safety of prescription pharmaceutical products. This article will focus on the Quality Assurance (QA) of manufactured medicines.

Quality Assurance (QA), a broad concept, covers all aspects that can have an effect on the quality and safety of prescription pharmaceutical products. QA’s objectives are to ensure that prescribed medicines provide the desired effects to patients; to prevent them from being given an incorrect or contaminated medicine; and to comply with regulations. Quality assurance does more than just meet expectations. Quality assurance is more than just the final product. A company that values quality will integrate its tenants into its entire organizational structure and operations.